Thursday, February 16, 2012


Communications / Off Mic

"We report. You judge for yourself."

A billboard in Afghanistan advertising RFE/RL's Afghan service, Radio Azadi.
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RFE/RL's Afghan service, Radio Azadi, is the most popular radio station in Afghanistan -- nearly 8 million listeners tune into Azadi's programs each week. Radio Azadi broadcasts 12 hours a day in both Dari and Pashto, the country's two main languages.

Oddly, billboards have become an extremely popular method of advertising in Afghanistan -- despite the fact that only 28% of the population is literate. Radio Azadi's billboards can be seen in many locations around Kabul and along major highways.

The text at the bottom of the billboard reads: 
"We report. You judge for yourself."

A billboard for RFE/RL's Afghan service, Radio Azadi, appears above the Old Town market in Kabul, Afghanistan.




























--Alex Mayer

Tags: Service Sketches , Radio Azadi

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