On March 31, more than 300 protesters marched through central Kyiv brandishing signs reading "Football does not need blood" and "Yes to sterilization, no to murder."
They accuse local authorities of using inhumane, even illegal methods such as poisoning to reduce the country's large population of stray animals ahead of the European soccer finals to be co-hosted with Poland this summer.
They have been joined by European celebrities such as German Princess Maja von Hohenzollern, who campaigns for animal welfare, and even players on Germany's national soccer team.
Activists have demanded that President Viktor Yanukovych impose a country-wide ban on the killing of stray animals, which they say continues on a local level despite the official moratorium.
This despite donations from other European countries of mobile sterilization vehicles for use and a Kyiv plan to find homes for strays.
Tamara Tarnawska, head of the SOS International Animal Protection Society, says that according to official sources, 4,000 dogs were sterilized in Kyiv in 2011. But she's sure that more than 2,000 of them were poisoned afterward anyway.
Local authorities are not interested in dealing with Ukraine's large population of stray animals in a humane fashion, Tarnawska says. It would take decades to resolve the problem because "society is sick and doesn't have a humane upbringing," she adds.